1+1=4: LiveIntent has agreed to be acquired by Zeta: Read the Press Release

Identity Resolution

The latest news and explanations of the rapidly emerging and evolving world of data and the practical application of identity.

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All Cookie Apocalypse Data Onboarding First-Party Data Identity Graph

LiveIntent Awarded MarTech Innovation Award in Recognition of Its Achievements in Identity

Identity Resolution

Why is LinkedIn Acquiring Drawbridge?

Identity Resolution

Fireside Chat with LiveIntent and McDonald’s at Brand Innovators

Identity Resolution

LiveIntent Chooses Narrative To Accelerate New Onboarding Service

Identity Resolution

The Cookie Apocalypse Explained

Amazon

Inside Amazon’s Approach to Data and People-Based Marketing

what is personalization?

Identity Resolution

What’s Personalization?

probabilistic and deterministic

Identity Resolution

What’s the Difference Between Probabilistic and Deterministic