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LiveIntent in the News

LiveIntent nominated for Most Effective DTC eCommerce Campaign

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How LiveIntent Can Help Credit Unions Increase Member Engagement

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Is LiveIntent In A Sweet Spot?

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How to Develop and Sell Membership Website Subscriptions

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Talent Shortage and Organizational Silos Are Obstacles in Delivering on Big Data's Promise

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Best Real-Time Bidding Platforms for Publishers

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Publishers are seeing a mini-boom in coronavirus newsletter signups

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From NJ.com To Oregon Live, Newsletters Are Popping During The Pandemic

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Trailblazer Email Marketing Tips to Help You Think Outside the InBox

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How COVID-19 Is Impacting Advertising in Publisher Newsletters

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How LiveIntent Has Evolved To Meet Its People's Needs During the Crisis

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The Identity Crisis of digital advertising, and how LiveIntent is working to solve it

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Publishers Serve Crucial Function in society, and LiveIntent is Helping to Secure their Present

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Publishers Serve Crucial Function in society, and LiveIntent is Helping to Secure their Present

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Performance within Email Channel Continues to Soar for LiveIntent Clients During Crisis

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In Showing Altruism, Publishers can also Control their Destinies by Focusing on Email

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Rewards, Recognition, and Virtual Work: 8 Ways to Adjust Your Programs

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How Identity and email help navigate hurdles of modern marketing

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How LiveIntent is helping brands and publishers succeed during challenging times

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Zoom Happy Hours Are Taking Over Advertising

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46% Increase in Clickthrough Ads Served in Email Newsletters Due to COVID-19, Reports LiveIntent

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Publishers see more engagement with email, and Marketers see more engagement with the ads in emails

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How Identity Solutions like LiveIntent help Publishers control their destiny

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How Employers Are Taking Care Of Their Workers During COVID-19

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Why Email Is So Important During a Crisis

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LiveIntent Reports Email Newsletter Opens Spike During Crisis

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Why Email Is So Important During a Crisis

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How Marketers Can Reach People in Trusted Inventory during a Crisis

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As people adopt remote work model and anxieties about crisis grow, readers turn to emails from Publishers

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How email is driving Publisher engagement during the Coronavirus crisis

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The Hottest Companies in the Martech World

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Thanks to Chrome Changes, Email is Needed More Than Ever

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4 Ways to Thrive in a Changing Publishing Ecosystem

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LiveIntent's Kerel Cooperon being a father to girls and what it means in today's world

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As the Cookie Apocalypse Draws Near, Identity Solutions Emerge from People-based Platforms

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Publishers and Brands Must Commit to Bridging Their First Party Data to the Ecosystem to Thrive

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Email Newsletters Continue to Drive the Hottest Companies

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Automotive Ads Had 3x Higher CTR and 2x Higher Conversion Rate During Superbowl Sunday

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LiveIntent platform finds automotive ads perform best during Superbowl

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8 Unmissable Marketing Books for 2020

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Publisher Advertising And Marketing Teams Are Starting To Converge

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With Google's decision to kill 3rd-party cookies, marketers forecast a doomy scenario

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The 2020 Mobile Takeover

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Email Remains 'Killer App' To Boost Reader Revenue For Publishers

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Google to Kill Third-Party Cookies — Publishers, Advertisers Win?

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As Google issues death penalty for third-party cookies, publishers and advertisers wonder what’s next?

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Google plans to drop support of ad-tracking technology

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As Google Chrome crumbles the third-party cookie, what's next for adtech?

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How Google’s Third-Party Cookie Announcement Will Disrupt Search, Ad Tech

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Embrace a “Cookie-free” Economy by 2022

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With Rising Costs of Facebook, Marketers Need to Find New Channels

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What Is Email Hashing?

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2020 Can Be The Year For Publishers With Email at Their Back

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2020 Predictions-Brands and Publishers who understand first-party data will own their destiny

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With Rising Costs For Marketers on Facebook, LiveIntent Sees a Surge

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How brands will use first-party data and platforms like LiveIntent to compete against the walled gardens

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2020, The Year Publishers and Brands Truly Challenge the Walled Gardens

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LiveIntent is one of the hottest companies of 2019

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As Facebook CPMs Rise, The LiveIntent Platform Excels

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As Marketers are Priced Out of Facebook, They Turn to LiveIntent

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People-Based and Addressable Inventory like LiveIntent’s More Valuable as Facebook CPMs Rise

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As Facebook costs rise, LiveIntent's logged-in and measurable audience to the fore

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D2C Companies Move Away From Facebook Advertising and Towards Email

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As Facebook costs continue to rise, how LiveIntent is providing incremental audiences and inventory

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85% of Marketers Worried About Increasing Costs on Facebook, Reports LiveIntent

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Expect budgets to shift from Facebook to other logged-in, people-based, measurable platforms

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2020 Will Be The Year the Tides Begin to Change for Publishers Who Understand Email

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As costs rise for Marketers, LiveIntent's incremental audience to the rescue

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As Third-Party Cookies Crumble, Ad Tech Works to Prep Publishers for Change

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Expect budgets to shift from Facebook to other logged-in, people-based, measurable platforms

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2020 Will Be The Year the Tides Begin to Change for Publishers Who Understand Email

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2019 Was The Year Brands And Publishers Began Taking Control Of Their Tech Stacks

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Predictions 2020: The Year Publishers Search, Performance Marketing, Video, Programmatic, Data, AI

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Digital Publishers Need a Revenue Revolution

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Mobile Drives Sales on Black Friday

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Black Friday Weekend Ads Have 36% Higher Conversion Rate

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LiveIntent shows mobile performs best for Cyber Monday

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Black Friday and Cyber Monday Implications for Marketers

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LiveIntent Finds Political Ads Have 10x Higher Conversion Rate

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Political Trends in Advertising

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Political Ads Convert 10 Times Better Than Run-Of-The-Mill Ads

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LiveIntent’s Kerel Cooper on the Importance of Diversity

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This Number Holds the Key to Snapchat’s Future

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Email Marketing 2019

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3 Challenges Keeping Chief Growth Officers Up at Night

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Implications for Nike’s purchase of data platform

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Publishers, stop giving lucrative content away to Amazon and Facebook

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Steve Madden’s DTC sneaker line Greats tries on Facebook AR ads

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What Nike’s Acquisition of Celect Means for DTC Retail

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LiveIntent Finds Back to School Ads Perform Best on Tablets

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Mobile Far Superior to Desktop for DTC Advertising

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Tablets show high engagement for BTS campaigns

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Brands Do Their Homework- Content Helps Back-to-School Email Sales

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LiveIntent Finds Back to School Ads Perform Best on Tablets

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Back-to-School Shopping Is Tablet-first, Saved for Weekend

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Back-To-School Ads Drive 50% Higher Click-Through Rates On Tablets

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LiveIntent Finds Back to School Ads Perform Best on Tablets

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Direct-to-consumer click-through rates are 3x higher on mobile

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DTC marketers see higher engagement for ads on mobile than desktop

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LiveIntent Finds Higher Click-Thru and Conversion Rates for DTC Brands Advertising on Mobile

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D2C Brands Have Higher Click-Through, Conversion Rates On Mobile

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DTC marketers see higher engagement for ads on mobile than desktop

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Direct-To-Consumer Brands Are Enjoying Higher Click-Through & Conversion Rates on Mobile

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3 Reasons Facebook CPMs are Exploding

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DTC Brands See Higher Click-Through On Mobile Versus Desktop

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LiveIntent Taps Drawbridge and Tapad Vet Jon DeGennaro as VP of Identity Sales

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NexTech Building Synergy Between Programmatic and Email

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LiveIntent Names Jon DeGennaro As VP Of Identity Sales

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LiveIntent Names Jon DeGennaro As VP Of Identity Sales

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At NexTech, Boldface Names Discussed the Future of Ad Tech

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LiveIntent Names DeGennaro As VP Of Identity Sales

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DMN One on One Podcast with Kerel Cooper

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LiveIntent Recognized for MarTech Innovation in 2019 MarTech Breakthrough Awards Program

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People on the move including Domino’s, Nike and LiveIntent

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LiveIntent Hires Munoz to Head Product Marketing

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LiveIntent Appoints Jessica Muñoz as VP of Product Marketing

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LiveIntent Taps MediaMath Vet Jessica Muñoz as VP of Product Marketing

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LiveIntent appoints Jessica Munoz

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Concerned about Amazon’s Growing Digital Ad Business? Turn to Email

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Publishers May Be the Ones Paying for Web Browsers’ Privacy Measures

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DTC Brands Use of the Email Address is the Canary in the Coal Mine

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Publishers (And Everyone Else), Beware Amazon

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The Companies Challenging LiveRamp’s Supremacy In Data Onboarding

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Facebook has become the storefront for direct-to-consumer brands

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Index Exchange Drives New Programmatic Industry Leaps in Identity, Speed and Partner Value

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Marketing EDGE Announces 2019 EDGE Awards Honorees

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Ads In Emails Work Only When They’re Relevant

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Should Your Email Marketing Strategy Include Ad Units?

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Interview with Senior VP of Product Marketing-LiveIntent, Kerel Cooper

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Chrome Cookie Changes to Affect All—Not Just the Top Line

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Advice for Surviving the ‘Cookie Apocalypse’

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‘Quartz’ Sets Up Metered Paywall, Email Newsletters Still Free

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The Fight Against Facebook Starts With Email

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Google announces privacy updates as industry stuck in cookie limbo

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LiveIntent Tap Software Provider Narrative To Accelerate Next generation of Onboarding Service

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Forget Facebook, Publishers Should Invest in Email

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LiveIntent Chooses Narrative To Accelerate New Onboarding Service

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More publishers pushing email

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Fourth Annual Diversity in Tech Awards

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LiveIntent to Launch Onboarding Service

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LiveIntent Announces New Onboarding Service

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LiveIntent Hires Brian Silver to Lead Onboarding

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Kochava Collective Provides Audience Insights and Data Enrichment at Scale

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LiveIntent Debuts Onboarding Service

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LiveIntent Is Preparing to Debut Its Own Onboarding Service

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Serial Marketer Weekly: Issue 41

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How Do You Solve The Diversity Problem In Marketing?

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People of Color Trying to Break Into Ad Biz: Consider Ad Ops

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How dot-com publisher Astrology.com persevered — and is growing

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Soon the bulk of our display inventory in emails will be sold in programmatic

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Email trends in 2018: What do the experts predict?

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Content Marketing Strategy & Execution at Startups

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Admonsters Weekly News Roundup

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Email Will Power The Future of People-Based Marketing — Here’s Why

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What Publishers Can Learn from Vox Media and The Telegraph

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Top 10 Reasons Modern Marketers Should Not Miss Modern Customer Experience

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The Top Stories And Trends Of 2017 In Data-Driven Advertising

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Deterministic Data Isn’t What It Seems

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How Do Ads.txt and Ads.cert Prevent Advertising Fraud?

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Why MarTech – AdTech Convergence Matters for you in 2018?

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The 10 Best Quotes From Masterclassing’s Digital Marketing Masterclass

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Did IPG Hit a Home run?

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All You Need to Know About People-Based Marketing

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Interview with Senior VP of Product Marketing-LiveIntent, Kerel Cooper

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Digiday Technology Awards nominations

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A Guide To Advertising Week New York 2018 Panels

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Local Media Consortium Adds Five New Companies to Expanding List of Partners

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Marketers must capitalize on the new wave of email innovation

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