Email volumes, open rates
Whether people are on their desktop computers at work, their smartphones in physical stores or tablets on their couches, there is one constant across all three activities: email remains a core communication tool. A new survey from Experian Marketing Services highlights this fact, with the report suggesting that total email volume increased 11.6 percent in the first quarter of 2013 when compared to the same time last year. On top of that, unique open rates are up 9.7 percent. On top of those metrics, the revenue per email held steady year over year at $0.12, which means that email marketing remains a viable and cost-efficient marketing and promotional approach for brands trying to grow their audiences. Compared to the previous quarter, transaction rates are down,
LiveCertified Spotlight:
While visiting the UK recently, we caught up with a long standing partner and LiveCertified email
LiveIntent, RedEye partnership
LiveIntent is pleased to announce that RedEye, an ESP and business analytics company, is the latest
Presslaff is now LiveCertified
We're proud to announce that Presslaff is now a LiveCertified ESP. This means that they have
Our Partnerships Team Has
As on display at the Email Evolution Conference in Miami. That's COO, Dave "Hendo" Hendricks, in
PulseConnect Partners
Partnership with LiveIntent offers PulseConnect customers the ability to include LiveIntent
How Do I: Geotarget
The situation: Location, location, location. You’re a publisher with tons of local advertisers
